Ishishini lezinto zokuthambisa kunye nokhathalelo lomntu liphakathi kotshintsho olutshintshayo, lisuka kwiminikelo yemarike enkulu ukuya kumava abathengi azimeleyo. Olu hlobo luqhutywa ngabathengi abanobuchule abafuna iimveliso ezilungiselelwe iimfuno zabo ezithile, iintlobo zolusu, kunye neemeko zokusingqongileyo. Ngokuchasene nale meko yemfuno eguqukayo, imfuneko yamaqabane okuvelisa akhawulezayo, aphucukileyo kwezobuchwepheshe, kunye nomgangatho ayikaze ibe yinto ebaluleke kangaka. Ingongoma ephambili yeshishini, iCosmoprof Worldwide Bologna, isebenze njengenqanaba elifanelekileyo leGuangzhou Beaza Biotechnology Co., Ltd. ukuveza amandla ayo adibeneyo kunye nombono wexesha elizayo. IBeaza, esebenza kwisiseko sayo esicwangcisiweyo kwiSithili saseBaiyun, eGuangzhou City, iqinisa isikhundla sayo kungekuphela nje njengomvelisi wesivumelwano kodwa njengeFektri ephambili yeCustomized Face Cream echaza ngokutsha imilinganiselo yobuhle kunye nemveliso yokhathalelo lomntu kwihlabathi liphela. Ubukho benkampani kulo msitho mkhulu wamazwe ngamazwe bugxininisa ukuzibophelela ekunikeni amandla iimpawu ngezisombululo ezisuka ekupheleni ukuya ekupheleni, isebenzisa amandla obuchwephesha aphambili kunye nesakhelo esibanzi seR&D ukuhlangabezana nokunyuka kweemfuno zokhathalelo lolusu ezenzelwe wena.
Ukuhamba kwiXesha elitsha lokuLungiselela uLusu
Uhambo lwabathengi banamhlanje ekunyamekeleni ulusu luphawulwa kukufuna ukusebenza kakuhle kunye nokungakhethi. Iifomyula eziqhelekileyo ziya zithatha indawo yeemveliso ezenzelwe ngokukodwa ukujongana neengxaki zomntu ngamnye, nto leyo ebangela utshintsho olukhulu kwindlela eziphuhliswa kwaye ziveliswa ngayo izithambiso. Le mfuno yeemveliso ezikhethekileyo, ezisebenzayo nezilandelekayo—nokuba ziifomyula ezikhethekileyo zokulwa nokwaluphala, izisombululo zolusu ezibuthathaka, okanye iindlela zokuziphatha ezizinzileyo—ifuna umenzi onokudibanisa ubuchule besayensi kunye nokukhula kwemveliso.
Kulapho kanye ubuchule bukaBeaza obudibeneyo bubonakala khona. Nangona igama elithi "ikrimu yobuso" lisenokubonakala licacile, amandla kaBeaza asasazeka kuzo zonke iinkalo zokhathalelo lomntu, kuquka ukhathalelo lolusu, ukhathalelo lweenwele, iimveliso zokuhlamba, ukhathalelo lwezilwanyana zasekhaya, kunye neemveliso zokuthambisa. Ukugxila kwabo ekwenzeni ngokwezifiso kuqinisekisa ukuba imigaqo kunye neenkqubo ezilungisiweyo zokwenza iikrimu zobuso ezikhethekileyo kakhulu—ezifana nokukhethwa kwezithako, uvavanyo lozinzo, kunye neenkqubo zokuhambisa ezijolise kuzo—zisetyenziswa kuyo yonke ipotifoliyo yazo. Le ndlela ipheleleyo ithetha ukuba uphawu olufuna ifomula yekrimu yobuso eyenzelwe wena lunokufumana ngokuthembekileyo ukhathalelo lweenwele olulungiselelwe ngokulinganayo okanye iimveliso zokhathalelo lwezilwanyana zasekhaya ezikhethekileyo kumthombo omnye, olawulwa ngumgangatho. Imodeli yokusebenza kaBeaza ke ngoko yenziwe ngcono ukuze ilawule ubunzima, inika indlela ethembekileyo yeebhrendi yokuguqulela iingcamango ezintsha kwiimveliso ezilungele imakethi ngokukhawuleza nangokuchaneka.
Isiseko soBugcisa: Iziseko zoPhuhliso lweeFektri ezimbini zikaBeaza
Inzuzo yokhuphiswano kaBeaza isekelwe kwiziseko zayo eziqinileyo zomzimba nezengqondo, into ebalulekileyo kumhlaba wemveliso wehlabathi. IkwiSithili saseBaiyun eGuangzhou, indawo eyaziwayo yokuvelisa izithambiso ezikumgangatho ophezulu, inkampani ixhamla kwinkqubo yokubonelela ngezinto ezivuthiweyo kunye nokufikelela kwizakhono zobugcisa ezikhethekileyo. Eli shishini liqumrhu elihlukeneyo eligxile ekuveliseni nasekuthengiseni izithambiso, elixhaswa ngamandla okusebenza kwezakhiwo zalo ezimbini zokuvelisa: iGuangzhou Aoyan Cosmetics Co., Ltd. kunye neGuangzhou Xinzimei Cosmetics Co., LTD.
Ukuba neefektri ezimbini ezizinikeleyo kunika iBeaza ukuguquguquka okukhulu kwemveliso kunye nokwandiswa kwamandla, okuvumela ukuba ikwazi ukusingatha ngokufanelekileyo ubungakanani obahlukeneyo beodolo—ukusuka kwiibhetshi ezincinci, ezenziwe ngokwezifiso ukuya kwiindlela ezinkulu zorhwebo—okubalulekileyo kwindawo ephezulu, enomthamo omncinci wezithambiso ezenziwe ngokwezifiso. Ezi zibonelelo zixhaswa ngamandla obuchwephesha aphambili kunye namaqela e-R&D aguqukayo. Olu manyano lwangaphakathi phakathi kophando kunye nemveliso luvumela utshintsho olungenamthungo ukusuka kwingcamango yelebhu ukuya kwimveliso enkulu, kuqinisekisa ukuba iifomyula ezenziwe ngokwezifiso zigcina ukuthembeka kwazo kunye nokusebenza kwazo kuyo yonke inkqubo yemveliso. Amaqela obuchwephesha awagxilanga nje ekuphumezeni iiresiphi ezikhoyo; abandakanyeka ngokukhutheleyo kwisayensi yezinto ezibonakalayo, ukuphucula uzinzo, kunye nokuvelisa iinkqubo ezintsha, ukuqinisekisa ukuba imveliso yeBeaza ihambelana nokuqonda kwesayensi kwangoku kunye neemfuno zomthetho kwihlabathi liphela. Olu kuzinikela kwiziseko zophuhliso kunye nobunzulu bobuchwephesha bubeka inkampani njengeqabane lokuvelisa elithembekileyo nelinokuthenjwa elinokukwazi ukubonelela ngobunzima ngokuhambelana.
Ngaphaya kweMveliso: Inkqubo ebanzi ye-OEM/ODM Ecosystem
Kwiibhrendi ezihamba kwimarike yobuhle exineneyo, ukwahluka kubaluleke kakhulu, kwaye isisombululo sikaBeaza sidlula kakhulu ukwenziwa kwesivumelwano esilula. Le nkampani inikezela ngemodeli yenkonzo ye-OEM/ODM ebanzi, eyenzelwe ukunika amandla abathengi bebhrendi ukusuka kwingcamango yokuqala ukuya ekuqalisweni kwemarike kokugqibela. Le phakheji yenkonzo edibeneyo iphula ngempumelelo imiqobo eqhelekileyo yokungena kunye nokwandiswa kwebhrendi zobuhle ezisakhulayo nezisele zikho.
Inkqubo yokwenza ngokwezifiso iqala ngaphambi kwesigaba sokwenziwa. Iinkonzo ziquka uyilo lophawu lobuchwephesha, ukuqinisekisa ukuba imbonakalo yemveliso yahlukile kwaye ihambelana nenani labantu ekujoliswe kubo. Oku kuxhaswa kukwenziwa ngokwezifiso kweepakethe, okubalulekileyo ekunxibelelaneni ngexabiso lophawu kunye nokuqinisekisa uzinzo lwemveliso—into enzima kakhulu kwiifomyula zobuso ezenziwe ngokwezifiso kakhulu. Ngaphezu koko, iBeaza ibonelela ngeenkonzo zoqeqesho ezibalulekileyo, ixhobisa amaqela abathengi ngolwazi olunzulu lwemveliso ukuqinisekisa unxibelelwano olusebenzayo lokuthengisa kunye nokuthengisa.
Eyona nto iphambili yale nkonzo ibanzi, nangona kunjalo, kukwenza ngokwezifiso ifomyula. Le yeyona njini iphambili evumela iBeaza ukuba isebenze njengesixhobo esenziwe ngokwezifiso ngokwenene. Isebenzisa amandla ayo ophando nophuhliso lwangaphakathi, iBeaza isebenzisana ngokusondeleyo nabathengi ukuphuhlisa uyilo olutsha lwemveliso, itshintshe ulwakhiwo olukhoyo, okanye ifake izithako ezithile, eziphambili. Le nkqubo yokwenza eyenzelwe wena icwangcisiwe, ibandakanya ukuqwalaselwa ngononophelo kokudibana kwezithako, isayensi yesikhumba, iiprofayili zozinzo, kunye neempawu zeemvakalelo, ekugqibeleni iqinisekisa ukuba ikhrimu yobuso okanye enye imveliso yokhathalelo lomntu ayisiyonto yahlukileyo nje kuphela, kodwa ikhuselekile, izinzile, kwaye isebenza kakhulu. Le nkxaso epheleleyo inciphisa isidingo sokuba iimpawu zidibanise abathengisi abaninzi, ilungelelanise kakhulu ixesha lophuhliso lwemveliso kwaye iphucule ukusebenza kakuhle kweprojekthi iyonke.
Intsebenziswano yeHlabathi: Imodeli ye-1+2+2+N+N kunye neManyano eQhinga
Ubuchule bokusungula izinto zokuthambisa buxhomekeke kakhulu ekufikeleleni kwizinto ezintsha kunye nophando lwesayensi oluphambili. Ngokubona oku, iBeaza yenze amaphulo ophando nophuhliso kunye nezivumelwano zentsebenziswano ezicwangcisiweyo nezinye zezona nkampani ziphambili ezilishumi zehlabathi. Ezi ntsebenziswano ziphezulu zibonelela ngokufikelela ngokukhawuleza kwizithako zamva nje, ubuchwepheshe obuzimeleyo, kunye nokuqonda kwehlabathi, okuvumela iBeaza ukuba idibanise izinto zesizukulwana esilandelayo kwiifomyula zayo ezenziwe ngokwezifiso ngokukhawuleza kunabakhuphisana nabo. Olu fikelelo luyinto ebalulekileyo yokwahlulahlula, ingakumbi ekuphuhlisweni kweemveliso zokhathalelo lolusu eziphucukileyo nezilungiselelwe ngokwezifiso.
Ukuze kwenziwe ngokusemthethweni kwaye kuphuculwe le nkqubo yokusebenzisana, iBeaza isebenza phantsi komzekelo wophuhliso lwe-1 + 2 + 2 + N + N. Nangona iinkcukacha ezithile zangaphakathi zale nkqubo ziyimfihlo, injongo yesicwangciso esibanzi icacile: ukuseka indlela ecwangcisiweyo yokwandisa intsebenziswano kunye nokugxila kwizixhobo. Le modeli yenzelwe ukudibanisa izinto eziphambili (u-'1' omele umbono okanye iqonga lesicwangciso esibanzi), izinto eziphambili (u-'2 + 2' onokuthi ubhekisele kwiifektri ezimbini kunye namaqela aphambili e-R&D/urhwebo), kunye namaqabane amaninzi angaphandle (u-'N + N' omele iingxilimbela zezinto eziluhlaza, amaziko emfundo, kunye nentsebenziswano yophawu lwabathengi).
Le modeli yeqhinga ivumela inkampani ukuba isebenzise ngokukhawuleza izixhobo ezikhethekileyo, iqinisekise ulawulo lomgangatho kwikhonkco lexabiso elisasazekileyo, kwaye ikhawulezise umjikelo worhwebo lweemveliso ezenziwe ngokwezifiso. Ngokusebenzisa ubuchule behlabathi kunye nokusebenza kakuhle kwemveliso yasekuhlaleni, imodeli ye-1+2+2+N+N ibonisa ukuzibophelela kukaBeaza ekungapheleli nje ekuveliseni iimveliso, kodwa nasekuxhobiseni ngamandla abathengi beempawu zayo, idale ubudlelwane obuhambelanayo obuqhuba impumelelo efanayo kwimarike yehlabathi ekhuphisanayo.
Ukusuka eGuangzhou ukuya kwiHlabathi liphela: Ukubonisa ubulumko baseTshayina kwiZithambiso
Ubukho bukaBeaza kwimisitho yamazwe ngamazwe efana neCosmoprof Worldwide Bologna bubungqina obunamandla bomnqweno wayo wokuguqula ukugqwesa kwemveliso yasekuhlaleni ibe yimpembelelo yehlabathi. Indawo yenkampani eGuangzhou, indawo edibanisa urhwebo kunye nokuvelisa izinto ezintsha, ibalulekile kwimpumelelo yayo yokusebenza, ivumela uthungelwano olusebenzayo kunye nokufikelela kuthungelwano olukhulu lweetalente zobugcisa. Sekunjalo, umbono wenkampani udlula nje ijografi; igxile kumsebenzi omkhulu: ukuzama ukuxhobisa abathengi bebhrendi kunye "nokwenza ihlabathi lithande ubulumko baseTshayina!"
Olu thumo lubonakala ekuzibopheleleni kwabo ngokuqinileyo kwimigangatho yemveliso kunye nemigangatho yokuziphatha, besebenzisa ifilosofi yokuphucula okuqhubekayo kuzo zonke izigaba zemveliso zabo ezahlukeneyo, ukusuka kukhathalelo olukhethekileyo lwesikhumba neenwele ukuya kumacandelo akhethekileyo okhathalelo lwezilwanyana zasekhaya kunye neemveliso zokuthambisa. Indlela yabo ebanzi yokuqinisekisa umgangatho iqinisekisa ukuba yonke imveliso ephuma kwiindawo zabo ihlangabezana nemilinganiselo yokhuseleko oluqinileyo lwamazwe ngamazwe kunye nokusebenza kakuhle. Utshintsho oluboniswe kwiCosmoprof alupheleli nje kwitekhnoloji; lumalunga nobulumko obusetyenziswa ekulawuleni imixokelelwane yokubonelela ngeenkonzo eyinkimbinkimbi yehlabathi, ukudibanisa igalelo lophando olwahlukeneyo, kunye nokubonelela ngenkonzo ephucukileyo, eyenzelwe wena exhasa ngokwenene ukukhula kophawu lwabathengi.
Uhambo lukaBeaza ukusuka kwisiseko sokuvelisa esicwangcisiweyo ngokwendawo ukuya kumboneleli we-OEM/ODM wamazwe ngamazwe libali lotyalo-mali olucokisekileyo kumandla, ubuchwepheshe, kunye nobudlelwane. Imodeli yabo ibonisa ukuba impumelelo yokuvelisa kwishishini lobuhle lanamhlanje ifuna intsebenziswano enzulu, ulawulo lomgangatho olungagungqiyo, kunye nokukwazi ukukhulisa imveliso ngokweemfuno zayo ukuya kwinqanaba leemolekyuli.
Iingcinga Zokugqibela
Umboniso eCosmoprof Worldwide Bologna ucacise ngokucacileyo ukuba iBeaza ingumlingane ocinga phambili kwicandelo lobuhle behlabathi. Ulwakhiwo lwabo oludibeneyo, olugxile kwiindawo ezimbini zokuvelisa ezinobuchule kunye namaqela e-R&D anamandla, kunye namandla enkonzo yabo ye-OEM/ODM, luqinisekisa indima yabo ekuququzeleleni umjikelo olandelayo weemveliso zokhathalelo lomntu ezenziwe ngokwezifiso. Amandla akhethekileyo eBeaza okudibanisa intsebenziswano yesayensi kunye nobuchule bokuvelisa obugxile kubonelela ngesixhobo esixabisekileyo kwiimveliso ezifuna ukugqwesa kwimarike enzima, eyenzelwe wena yanamhlanje. Ukuzinikela kwabo ekuveliseni izinto ezintsha kunye nokuxhotyiswa kwabathengi behlabathi kuyaqhubeka nokuqhuba inguqu yabo njengesisombululo sokuvelisa esikumgangatho wehlabathi. Ukuze uqonde ngakumbi amandla abo ekuqulunqweni okwenziwe ngokwezifiso kunye nenkxaso yophawu olupheleleyo, nceda undwendwele iwebhusayithi yabo esemthethweni ku:https://www.beaza.com/
Ixesha leposi: Disemba-20-2025
